Susan Sweeney is a renowned eBusiness and Internet marketing expert. She is a best-selling author, a partner in an award winning Web development and Internet marketing business as well as a partner in an online interactive mapping business.

Susan is the author of six Internet marketing books. These include 101 Ways to Promote Your Web Site, which is now in its 6th edition, has sold over 70,000 copies and has been translated into German and Spanish. Three of her other popular books are: The Formula for eBusiness Success, 3G Marketing on the Internet and Internet Marketing for Your Tourism Business.

She developed and delivers the Internet Marketing Boot Camp, a two-day, comprehensive educational program that provides everything needed to achieve e-business success. She also develops and delivers bi-weekly webinars on Internet marketing.

The Canadian Association of Professional Speakers inducted Susan into the Canadian Speakers Hall of Fame in December 2006.

In her Real Estate CyberSpace Radio interview she discusses "Your E-Formula for Real Estate Success!" and the following real estate information:

Tips for a Great Web Site

1. Agents should continually update web site content because visitors who return to a site and find that nothing has changed will not be motivated to keep coming back; open house schedules are good repeat traffic generators.
2. Consumers expect interactivity; they compare at least three real estate sites before deciding to work with an agent, so make your site competitive with features such as autoresponders, e-clubs, interactive maps, podcasts and blogs.
3. Good graphic design is important; layout needs to have good navigation and be colorful and attractive; consumers conclude that your style of doing business matches the savviness of your site design and content.

In her interview she also discusses the following Real Estate topics:

• Pay Per Click
• Viral Marketing
• Email Communication
• Suggestions for a Signature File
• Autoresponders
• Interactive Mapping
• Favorite Web Tools
  
  

Ever have a program you’re working with freeze up and keep you from using anything else on your computer without doing a "hard" shut down? We'll bet you have!

With this freeware little one trick pony you can kill your frozen programs with one click. When you double-click on this program's icon, a target-like cursor shows up.

Simply click anywhere on the frozen program (be sure that your cursor is on the application you want to close) and Shazam – the recalcitrant aggravator very politely closes down! Great time saver and aggravation eliminator!

Click Here for This Cyber Trick

• How to set up your own custom marketing plan.
• How to get incredible almost instantaneous responses.
• How to master the selling power of E-mail.
• How to promote your self and your company.
• How to network quickly and inexpensively
• How to build and keep a CyberSpace clientele!
• And much, much more in this information packed day!

The 2008 National Real Estate Cyber Convention and Exposition attracted over thirty eight thousand attendees.  If you missed this on-line event we'll give you a recap here from time to time and point out some of the interesting real estate products and services featured at the Expo.

Todays featured booth is: OpeningDoors.TV- Frame of Mind Coaching.

At Frame of Mind Coaching they recognize that top performers operate at a whole other level. Frame of Mind Coaching is about empowering you with the tools of deliberate thought that top performers are able to access instantly and use to drive their success.

Visit the OpeningDoors.TV Booth Today to learn more!

Rochelle Stone is the founder & CEO of Starker Services, Inc., the oldest and largest independently owned 1031 tax deferred exchange company in the country.

Rochelle is a former commercial agent specializing in multifamily and commercial investment property sales. She is an accredited real estate instructor in exchanging and investment techniques and the author of Real Estate Exchanges: Using the Tax Deferred Exchange in Real Estate Management.

Rochelle has been an active investor in commercial and multifamily real estate. She is a nationally recognized author and speaker on the subjects of investment real estate and tax deferred exchanges.

In her real estate interview at Real Estate CyberSpace Radio she discusses the following real estate information:

The Exchange Process

1. The process begins just like any listing process; the agent gets a listing and proceeds to find a buyer for the existing property; once that property is under contract, the owner's resources for acquiring another property are known; then the agent finds a suitable alternative property.
2. An intermediary such as Starker oversees the transaction to make sure the sale to the buyer is not a taxable event and that all the proceeds from the sale get rolled into the new property.
3. Besides the savings in taxes, the exchanger can benefit from using leverage to purchase the new property at a value much higher than the original property; this technique is at the heart of what makes real estate such a great investment vehicle.
4. A client needs to do the following: BLT-balance how much property needs to be bought to defer taxes (more than one property may be bought to meet the amount); know that the property qualifies as like-kind (which is broad); adhere to the strict timing-45 days to identify a replacement property after the sale and 100 days to close.

In her interview she also discusses the following Real Estate topics:

• Why Residential Agents Need to Know About Exchanges
• Definition of an Exchange
• Dispelling the Misconceptions
• A Reverse Exchange
• The Role of Starker Services
• Using Exchanges for Marketing
• Using Exchanges for Maximum Advantage
• The Value of 1031s to Agents
• Favorite Web Sites
  
  

Real Estate CyberSpace Society Real Estate Referral Center

The Real Estate CyberSpace Society has streamlined and simplified the process of submitting and receiving real estate referrals. Now creating referral relationships is an easy three minute process. Our pledge to you is to continue to maintain the Society's Referral Center making it an easy and effective way to add significant income to your bottom line.

You should know that here is no fee for any referrals submitted through the Members Only Referral Center. Be sure to read the Referral Center Rules and Regulations. This service is provided at no additional cost to all society members.

Allen Hainge began his real estate career as an agent in 1973. He became a top listing agent in the Northern Virginia Association of REALTORS® before launching his training and speaking career.

Allen served as Director of Training for several major franchises and has taught courses for nine REALTOR® Institute programs around the country and has presented seminars in 46 states and in Canada. He has been a featured technology speaker at national conventions for RE/MAX, Prudential, Help-U-Sell, Realty World, Coldwell Banker and Keller Williams as well as at twelve NAR annual conventions. He is a Senior Instructor for the Council of Residential Specialist’s two-day technology course, the CRS 206.

Allen is the founder and president of the Allen F. Hainge CyberStars™, a networking and idea-sharing group of over 200 top agents. He is the author of an online real estate technology newsletter and his Real Estate Technology & Tips blog.

In her real estate interview at Real Estate CyberSpace Radio he discusses the following real estate information:

Major Changes in Real Estate Technology

1. Since Hainge last appeared as a guest on the Alert in February 2005, consumers have continued to increase their reliance on the Web for real estate information�82% are going first to the Internet for information; some agents still do not understand this phenomenon.
2. More agents grasp the necessity for deep, consumer-oriented web sites beyond standard company sites; these savvy agent sites present valuable material about their area and give consumers everything they need.
3. There has been an amazing rise in social networking and video sites as sources of real estate information; YouTube, for example, offers a huge market for real estate agents who know how to take advantage of it.
4. Real estate professionals who use available technology outpace those who do not use it in terms of income as well as time and money saved; the gap gets bigger as market conditions toughen.

In this briefing he also covers the following useful real estate topics:

• Why Some Agents Lag in Applying Technology
• Web 2.0 Tools
• Strategy for Profiting from YouTube
• Automatic Follow-Up
• Tips for Better Email Communication
• How to Improve Web Sites
• Tech Tool Favorites

Some like to walk - some like to sit – and some like to ride. For those who like to walk, this great place will rate your neighborhood for “walkability”.

At www.walkscore.com they calculate the walkability for your address by locating nearby stores, restaurants, schools, parks, etc. and presenting them on a map around your house. Then they score the walkability of your house’s location on a scale of 0-100 with 90-100 being a “Walkers' Paradise” where errands and entertainment can be accomplished on foot and you could get by without owning a car. 0-25 is a “Driving Only” location where virtually no neighborhood destinations are within walking range.

Perhaps if you really like to walk very loooong distances you could go for a “0” – or you could get your exercise walking to your car!

Click Here for This Great Place

The Society's Consumer / Investor Section allows prospective customer/clients to contact a member of the Real Estate CyberSpace Society --- a real estate Cyber expert who understands how to use the latest real estate CyberTools and strategies to help you buy and sell residential or commercial/investment property in the most efficient manner ever designed - in CyberSpace!

If you are not yet a Society member then join today to Receive Real Estate Leads From CyberProspects 24 Hours a Day!

The 2008 National Real Estate Cyber Convention and Exposition attracted over thirty eight thousand attendees.  If you missed this on-line event we'll give you a recap here from time to time and point out some of the interesting real estate products and services featured at the Expo.

Todays featured booth is: phonedog.com

phonedog.com continually reviews the latest services from reputable long distance, cellular and local phone companies. They list and disclose all information on a free, easy to navigate website where you can compare your choices and make your final decision with confidence!

Visit the phonedog.com Booth today for more information!

Colleen Sheridan is the founder and CEO of MySquareFeet, formerly, the SmallTenant.com She is a 20-year veteran of the commercial real estate business and has held senior level positions with major commercial real estate companies, including Cushman & Wakefield, Insignia/ESG, CBRE and CDI Developments, International.

Through her extensive experience in representing corporations large and small, and through underwriting acquisitions for commercial real estate investments, she is uniquely aware of what she describes as "the inefficiencies in the industry," particularly in the area of small tenant transactions. MySquareFeet is her concept of a virtual information source for small tenants, where they can obtain vital information, find necessary resources and obtain advice.

During Colleen's career, she has sold over $2 billion in commercial real estate representing major clients such as IBM, Pitney-Bowes, Dean Witter, Honeywell, CNBC, Swiss Bank and 3M. A specialist in intuitional grade net leases, portfolio sales, corporate asset sales and municipal consulting, she holds real estate licenses in New York and Connecticut and is a member of ULI, the Real Estate Board of New York and WX. She also participates in the New York City Board of Education Mentoring Relationship Program.

In her real estate interview at Real Estate CyberSpace Radio she discusses the following real estate information:

Strategies for Driving Traffic to the Site

1. MySquareFeet uses a complex formula of key word searches, builds reciprocal links, and uses imbedded metatags.
2. The search engine companies do not make it easy to be picked up in searches; search engine optimization (SEO) companies spend fortunes to understand rankings.
3. Just having a web site does not constitute being on the Internet in an effective way; building rankings so that tenants find you when they need the space is vital; the biggest portion of MySquareFeet�s budget is invested in SEO.
4. MySquareFeet advertises everywhere online that it possibly can�e.g., Google, Yahoo, Ask.com, Better Websites, and many more.

In this briefing she also covers the following useful real estate topics:

• The Role of MySquareFeet
• Challenges from the Commercial Side
• Comparing Costs and Effectiveness
• How the Site Works
• The Competition
• Measuring the Success for Brokers
• Changes in Commercial Real Estate Advertising
• The Name Change
• Favorite Sites on the Web
  
  

With politics all around us this is an interesting site you can use to snoop on our neighbors to see who they are supporting – and with how much gelt.

At fundrace.huffingtonpost.com it is easy to search by name, address or zip to see which candidates your friends, family, co-workers, or neighbors are contributing to. An interesting feature allows you to search celebrities by name and zero in on a map showing their registered address.   

Now you can find out if the vociferous neighborhood political bigshot is putting his money where his mouth is!

Click Here for This Great Place

The 2008 National Real Estate Cyber Convention and Exposition attracted over thirty eight thousand attendees.  If you missed this on-line event we'll give you a recap here from time to time and point out some of the interesting real estate products and services featured at the Expo.

Todays featured booth is Audio Generator. With Audio Generator you can add audio to your websites, emails and audio postcards. Using audio grabs attention, delivers your message and motivates your real estate prospects to take action.   

Visit the Audio Generator Booth today for more information!

Dustin Gellman began his real estate career at 18, working as a salesperson for Sperry Van Ness | Lillie & Associates in his hometown of Ann Arbor, Michigan. He continued his apprenticeship for five years and obtained his CCIM designation at age 23. He then co-founded Catylist with Ron Marten, another CCIM designee. From 2002 to the present, Gellman helped grow Catylist into a leading provider of local commercial information exchanges.

Dustin’s efforts are now focused on delivering marketing, research and technology solutions for commercial real estate companies. Gellman holds a B.A. from Northwestern University and is currently an MBA candidate at Northwestern's Kellogg School of Management in Evanston, Ilinois.

In his recent Real Estate Interview he discusses the following Real Estate Information:

Advice for Single Practitioners

1. Use listing services to level the playing field and even to gain a competitive advantage over larger companies; understand the differences of each listing service in terms of audience, cost structure and how to participate with minimal time and expenditure.
2. Communicate to your clients that you use the commercial listing services for broad marketing distribution�it is a competitive advantage.
3. Highlight your use of technology to impress property owners in listing presentations; have a marketing plan in place and communicate it clearly to prospects.

He also discuses the following useful Real Estate Information:

• Targeted Marketing for Commercial Agents
• Commercial Listings
• How to Develop a Marketing Plan
• Technology for Small Offices
• CRM Database
• Overview of Catylist Commercial Tools and Services
• Catylist’s Competition Edge
• Favorite Web Sites

It happens to the best of us. We need to get a file to a friend or associate in a hurry but it’s too big to e-mail because our internet service provider blocks big files. Where to turn?

There are a lot of options and this one may be the easiest to use. At You SendIt.com just type in your message and upload any file up to 100MB. Your recipient will receive an e-mail just about instantly with a link to the file -- ready to download.

No registration required – and you can use their free service to send files up to 100MB in size without any cost. This will usually satisfy the casual user but these nice folks have other services for power users that will accommodate files of up to 2 GB with all sorts of bells and whistles – all for a modest monthly fee.

Click Here for This Cyber Trick

In the Real Estate CyberSpace Society question corner you ask -- "How can I download my briefings so I can listen to them offline from my desktop or on my MP3 player?"

Answer: You can download all briefings as MP3 files when you elect the "On-Line briefings" delivery option.

If you have not already made this selection, to do this:

1. Go to "Members Only" section at www.REcyber.com 
2. Go to your "Control Center"
3. There you will see the briefing option selection section.
4. Select "On-Line" (Listen On-Line or Download for MP3 Type Player)