Excerpt from: Real Estate Industry Leader's Roundtable
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| August 21, 2008 | | Major Changes in Real Estate Technology | |
 Allen
Hainge began his real estate career as an agent in 1973. He became a top
listing agent in the Northern Virginia Association of REALTORS® before launching
his training and speaking career.
Allen served as Director of Training
for several major franchises and has taught courses for nine REALTOR® Institute
programs around the country and has presented seminars in 46 states and in
Canada. He has been a featured technology speaker at national conventions for
RE/MAX, Prudential, Help-U-Sell, Realty World, Coldwell Banker and Keller
Williams as well as at twelve NAR annual conventions. He is a Senior Instructor
for the Council of Residential Specialist’s two-day technology course, the CRS
206.
Allen is the founder and president of the Allen F. Hainge
CyberStars™, a
networking and idea-sharing group of over 200 top agents. He is the author of an
online real estate technology newsletter and his Real Estate Technology &
Tips blog.
In his real estate interview at
Real Estate CyberSpace
Radio he discusses the
following real estate information:
Major
Changes in Real Estate Technology
- Since Hainge last
appeared as a guest on the Alert in February 2005, consumers have continued to
increase their reliance on the Web for real estate information�82% are going
first to the Internet for information; some agents still do not understand this
phenomenon.
- More agents grasp the
necessity for deep, consumer-oriented web sites beyond standard company sites;
these savvy agent sites present valuable material about their area and give
consumers everything they need.
- There has been an
amazing rise in social networking and video sites as sources of real estate
information; YouTube, for example, offers a huge market for real estate agents
who know how to take advantage of it.
- Real estate
professionals who use available technology outpace those who do not use it in
terms of income as well as time and money saved; the gap gets bigger as market
conditions toughen.
In this
briefing he also covers the following useful real estate
topics:
- Why Some Agents
Lag in Applying Technology
- Web 2.0
Tools
- Strategy for
Profiting from YouTube
- Automatic
Follow-Up
- Tips for Better
Email Communication
- How to Improve
Web Sites
- Tech Tool
Favorites
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