Bob McComb started his successful brokerage career in commercial property brokerage in the San Francisco market in 1983. He quickly rose to the ranks of top producer, representing owners of high-rise towers in the downtown market. He has been the leasing agent for the landmark building, the Transamerica Pyramid and scores of other buildings.
Bob was a regularly featured columnist for the Alameda Newspaper Group on the subject of commercial property. He is the co-creator of the popular and successful commercial real estate agent training program, Top Dogs, How to Run with the Big Dogs in Commercial Real Estate.
Bob is a popular speaker on commercial real estate and has spoken for the National Association of REALTORS® and many of the major commercial real estate networks throughout the country. He is also a regular “Signature Series” speaker for the Realtor’s Commercial Alliance.
In his real estate interview at Real Estate CyberSpace Radio he discusses the following real estate information:
Tools for Improving Service
Marketing properties via the Internet can deliver a tremendous amount of information quickly, easily and with sophisticated attributes like sound, animation and 3-D; stay on the cutting edge with all of that to differentiate yourself as a cyber tool expert.
Brokers should be moving more into transaction facilitation; the cyber environment allows setting up password protected areas to store documents; closing calendars and timelines for transactions should also be posted. [The Society's Settlement Room tool accomplishes this.]
The objective is to make yourself indispensable to the client for future business so that you can secure the high lifetime value of the account.
Cyber tools should then be used to stay in touch with clients; when their next real estate event occurs, you want to be top of mind with them.
In this briefing he also covers the following useful real estate topics:
Bob McComb started his successful brokerage career in commercial property brokerage in the San Francisco market in 1983. He quickly rose to the ranks of top producer, representing owners of high-rise towers in the downtown market. He has been the leasing agent for the landmark building, the Transamerica Pyramid and scores of other buildings.
