Excerpt from:  Real Estate Industry Leader's Roundtable
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September 29, 2008

Chris Frerecks Real Estate Interview

Frerecks discusses - Getting Your Blog Recognized
Chris Frerecks Image

Chris Frerecks has a 15-year background of consultative, entrepreneurial management, sales and business development experience. With significant Fortune brand exposure and contacts, he is skilled in the development of new technology markets, with emerging products and services, and in managing client relationships.

Chris has worked in emerging technology since the early 1990's, including affiliations and service with Wired, TheStreet.com Directory Xpress, MyInfoPage, Toyota and CBS. He has been involved with business-class blog solutions including Real Estate Blogsites & Kinetic Knowledge for over five years.

He has a degree in Political Science and Economics from the University of Maryland. He was born in Brooklyn, NY, raised in Westfield NJ and currently lives in Avon and Denver, Colorodo where he operates Kinetic Knowledge and Real Estate Blogsites.

In his Real Estate CyberSpace Radio interview he discusses the following real estate information:

Getting Your Blog Recognized

  1. Associate your blog with your existing web site, especially if that web site has already generated indexing and has a date stamp.
  2. Search engines aggressively strive to keep content out of their indexes that does not have value, so new sites undergo review; association of a blog with an existing site speeds recognition and entry into the indexes.
  3. Do not rely solely on search engines for blog traffic; let people on your prospect and client list know that you have a blog and make it easy for them to subscribe via RSS or email conversion to RSS (features that can be incorporated into a blog solution).
  4. Volunteer with local news sources to share information about the community and real estate; media exposure has public relations value for you.
  5. Agents with more than one specific niche (e.g., geographical area or commercial and residential services) might have a blog for each on.

In this interview he also discusses the following real estate related information:

  • The Basics on Blogs
  • Tips for Getting Started with a Blog
  • Web Sites vs. Blogs
  • More on Search Engine Recognition
  • Interactivity
  • Creating Local Brand Awareness
  • Advantages of Blogging
  • Favorite Web Resources for Blogging



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