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        <Name>Mathew Ferraras Real Estate Interview</Name>
        <Summary>A real estate interview on checking email wirelessly.</Summary>
        <Description>&lt;p&gt;&lt;img alt="Ferrara image" hspace="10" src="http://www.recyber.com/cyberspaceradio/speakers/images/223.jpg" align="left" vspace="5" border="0" /&gt;&lt;font face="verdana,arial,helvetica,sans-serif"&gt;For more than 15 years, &lt;strong&gt;Matthew Ferrara&lt;/strong&gt; has been a driving force for real estate technology innovation. His clarity of thought and sharp skills as an educator have helped thousands of real estate professionals redesign how the real estate industry works as they take advantage of new and existing technologies.&lt;/font&gt;&lt;/p&gt;&lt;p&gt;&lt;font face="verdana,arial,helvetica,sans-serif"&gt;Matthew's career has influenced many sectors of the real estate industry. As a teacher, he has delivered more than 2,000 seminars. As an author, his syndicated columns are published in dozens of magazines, newspapers and web sites every week. As an advisor, he has shaped the strategies of some of America's most successful brokerage companies. He has earned the respect of his peers, having been recognized with the Educator of the Year and the Best Training Company Awards in real estate. &lt;br /&gt;&lt;/font&gt;&lt;/p&gt;&lt;p&gt;&lt;font face="verdana,arial,helvetica,sans-serif"&gt;In his real estate interview at &lt;/font&gt;&lt;a title="Radio" href="http://www.recyber.com/cyberspaceradio" target="_blank"&gt;&lt;font face="verdana,arial,helvetica,sans-serif" color="#800080"&gt;&lt;u&gt;Real Estate CyberSpace Radio&lt;/u&gt;&lt;/font&gt;&lt;/a&gt;&lt;font face="verdana,arial,helvetica,sans-serif"&gt;&amp;nbsp;he&amp;nbsp;provides the following&amp;nbsp;real estate insight:&lt;/font&gt;&lt;/p&gt;&lt;p align="center"&gt;&lt;strong&gt;&lt;u&gt;&lt;font face="verdana,arial,helvetica,sans-serif"&gt;Checking Email Wirelessly&lt;/font&gt;&lt;/u&gt;&lt;/strong&gt;&lt;/p&gt;&lt;ol&gt;&lt;li&gt;&lt;div align="left"&gt;&lt;font face="verdana,arial,helvetica,sans-serif" size="2"&gt;Ferrara advises using whatever wireless tool you are comfortable with (Blackberry, Treo with Palm software, Treo with Windows, Samsung i730, etc.); he uses his regular Motorola flip-screen cell phone. &lt;/font&gt;&lt;/div&gt;&lt;/li&gt;&lt;li&gt;&lt;div align="left"&gt;&lt;font face="verdana,arial,helvetica,sans-serif" size="2"&gt;The significant factor is the email system behind the wireless tools; many of the common email setups such as POP accounts that have to be downloaded, or free online email are not designed for wireless delivery. &lt;/font&gt;&lt;/div&gt;&lt;/li&gt;&lt;li&gt;&lt;div align="left"&gt;&lt;font face="verdana,arial,helvetica,sans-serif" size="2"&gt;Ferrara recommends the powerful email software MS Exchange; instead of handling Exchange in-house, his company outsources to a company that makes it available on the Web where any device can access it. &lt;/font&gt;&lt;/div&gt;&lt;/li&gt;&lt;li&gt;&lt;div align="left"&gt;&lt;font face="verdana,arial,helvetica,sans-serif" size="2"&gt;Distinguish between the device and the email service; focus on using a great service that makes any device more powerful; a good service is likely to adapt to equipment evolution. &lt;/font&gt;&lt;/div&gt;&lt;/li&gt;&lt;li&gt;&lt;div align="left"&gt;&lt;font face="verdana,arial,helvetica,sans-serif" size="2"&gt;Using Exchange facilitates staying in touch with assistants anywhere because it can be used to share databases, folders and calendars; moving information to the Internet is a practical way to centralize operations; outsourcing Exchange is affordable-as low as$20-$25/month/user. &lt;/font&gt;&lt;/div&gt;&lt;/li&gt;&lt;/ol&gt;&lt;p align="left"&gt;&lt;strong&gt;In this briefing&amp;nbsp;he also&amp;nbsp;covers the following useful real estate tips:&lt;/strong&gt;&lt;/p&gt;&lt;ul&gt;&lt;li&gt;&lt;div align="left"&gt;&lt;strong&gt;&lt;font face="verdana,arial,helvetica,sans-serif"&gt;The Hottest Tech Tools for Real Estate&amp;nbsp;Agents&lt;/font&gt;&lt;/strong&gt;&lt;/div&gt;&lt;/li&gt;&lt;li&gt;&lt;div align="left"&gt;&lt;strong&gt;&lt;font face="verdana,arial,helvetica,sans-serif"&gt;Challenges in Using New Tech Tools&lt;/font&gt;&lt;/strong&gt;&lt;/div&gt;&lt;/li&gt;&lt;li&gt;&lt;div align="left"&gt;&lt;strong&gt;&lt;font face="verdana,arial,helvetica,sans-serif"&gt;Underutilized Everyday Tools&lt;/font&gt;&lt;/strong&gt;&lt;/div&gt;&lt;/li&gt;&lt;li&gt;&lt;div align="left"&gt;&lt;strong&gt;&lt;font face="verdana,arial,helvetica,sans-serif"&gt;Revolutionary Cool Tools&lt;/font&gt;&lt;/strong&gt;&lt;/div&gt;&lt;/li&gt;&lt;li&gt;&lt;div align="left"&gt;&lt;strong&gt;&lt;font face="verdana,arial,helvetica,sans-serif"&gt;Help from Assistants&lt;/font&gt;&lt;/strong&gt;&lt;/div&gt;&lt;/li&gt;&lt;li&gt;&lt;div align="left"&gt;&lt;strong&gt;&lt;font face="verdana,arial,helvetica,sans-serif"&gt;The Pitfall of the Next Important Tech Tool&lt;/font&gt;&lt;/strong&gt;&lt;/div&gt;&lt;/li&gt;&lt;li&gt;&lt;div align="left"&gt;&lt;strong&gt;&lt;font face="verdana,arial,helvetica,sans-serif"&gt;Sources for Tech Tools&lt;/font&gt;&lt;/strong&gt;&lt;/div&gt;&lt;/li&gt;&lt;li&gt;&lt;div align="left"&gt;&lt;strong&gt;&lt;font face="verdana,arial,helvetica,sans-serif"&gt;Recommended Technology Focus for Agents&lt;/font&gt;&lt;/strong&gt;&lt;/div&gt;&lt;/li&gt;&lt;li&gt;&lt;div align="left"&gt;&lt;font face="verdana,arial,helvetica,sans-serif"&gt;&lt;strong&gt;Favorite Spots on the Web&lt;/strong&gt;&lt;br /&gt;&lt;/font&gt;&lt;br /&gt;&lt;/div&gt;&lt;/li&gt;&lt;/ul&gt;</Description>
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