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211077 Resource 122155 123562 125314 1218726670977 1227206620207 Controlled Colleen Sheridans Real Estate Interview

Strategies For Driving Traffic To The Web Site

<IMG border=0 hspace=10 alt="Colleen Sheridan" vspace=5 align=left src="http://www.recyber.com/cyberspace-radio/speakers/images/433.jpg">Colleen Sheridan is the founder and CEO of <A title="MySquareFeet website" target=_blank href="http://www.mysquarefeet.com/index.cfm?">MySquareFeet</A>, formerly, the SmallTenant.com She is a 20-year veteran of the commercial real estate business and has held senior level positions with major commercial real estate companies, including Cushman & Wakefield, Insignia/ESG, CBRE and CDI Developments, International. Through her extensive experience in representing corporations large and small, and through underwriting acquisitions for commercial real estate investments, she is uniquely aware of what she describes as "the inefficiencies in the industry," particularly in the area of small tenant transactions. MySquareFeet is her concept of a virtual information source for small tenants, where they can obtain vital information, find necessary resources and obtain advice. During Colleen's career, she has sold over $2 billion in commercial real estate representing major clients such as IBM, Pitney-Bowes, Dean Witter, Honeywell, CNBC, Swiss Bank and 3M. A specialist in intuitional grade net leases, portfolio sales, corporate asset sales and municipal consulting, she holds real estate licenses in New York and Connecticut and is a member of ULI, the Real Estate Board of New York and WX. She also participates in the New York City Board of Education Mentoring Relationship Program. In her real estate interview at <A title=Radio target=_blank href="http://www.recyber.com/cyberspaceradio">Real Estate CyberSpace Radio</A> she discusses the following real estate information: Strategies for Driving Traffic to the Site <OL> <LI>MySquareFeet uses a complex formula of key word searches, builds reciprocal links, and uses imbedded metatags. <LI>The search engine companies do not make it easy to be picked up in searches; search engine optimization (SEO) companies spend fortunes to understand rankings. <LI>Just having a web site does not constitute being on the Internet in an effective way; building rankings so that tenants find you when they need the space is vital; the biggest portion of MySquareFeet�s budget is invested in SEO. <LI>MySquareFeet advertises everywhere online that it possibly can�e.g., Google, Yahoo, Ask.com, Better Websites, and many more. </LI></OL> In this briefing she also covers the following useful real estate topics: <UL> <LI>The Role of MySquareFeet <LI>Challenges from the Commercial Side <LI>Comparing Costs and Effectiveness <LI>How the Site Works <LI>The Competition <LI>Measuring the Success for Brokers <LI>Changes in Commercial Real Estate Advertising <LI>The Name Change <LI>Favorite Sites on the Web </LI></UL> 9 application/xml false Colleen Sheridan MySquareFeet Real Estate CyberSpace Radio real estate information SmallTenant.com Interested in other Real Estate CyberSpace Radio interviews? The Real Estate CyberSpace Society provides realtors with access to other top notch real estate interviews! http://www.recyber.com/cyberspaceradio/cyberindexmembers.cfm Mozilla/4.0 (compatible; MSIE 7.0; Windows NT 5.1; Trident/4.0; .NET CLR 1.1.4322; .NET CLR 2.0.50727) 127.0.0.1 127.0.0.1 cdavis 207.172.212.163 false true false false true 205853 false false true false false false true 122155 blog blogsite/RECyber/web